VIVO Activewear
Client: Vivo Activewear
Status: Complete
Year: 2018-19
Location: Nairobi, Kenya
Vivo Activewear is a Kenyan retail fashion brand that designs and manufactures comfortable office, casual and active wear for the Kenyan woman.
two x four was tasked with rebranding Vivoʼs interiors to evoke a modern African aesthetics with an international appeal. This move was intended to update their stores, simplify the shopping experience while attracting new potential clientele.
We achieved this by designing a minimalist retail environment that showcases the diversity of their clothing line while creating a clutter free environment where customers can enjoyably browse through the diversely displayed items. Bold African inspired prints custom designed & used on wallpaper and furniture to allow for a memorable visual experience.